Black Friday: Best buy black Friday 2020 – Black Friday Early deals, predictions, and latest news
All the latest news on Black Friday 2020 as Thanksgiving draws closer bringing with it plenty of deals.
Black Friday 2020 is set to be another huge consumer event and chatter has already started around the deals we can expect. If you’re one of the many shoppers already preparing for the deal day then you’ve come to the right place.
Black Friday is on 27th November this year with Cyber Monday following straight after on 30th November, just in time for the Christmas shopping season.
Things will be a little different this year thanks to the pandemic. In the USA, shops are giving staff Thanksgiving off with most stores not opening thanks to Covid-19.
In the UK we never see the same mad rush to band down shop doors on Black Friday, but it will still have an impact on what’s on offer.
Amazon Prime Day is later this year on 13-14th October. With both events so close together we’d expect sales to be focused around October and November for the holiday season. We’d also expect a lot more online deals rather than in store only deals (like the Nintendo Switch Asda deal last year), which can only be a good thing for everyone reluctant to venture out.
Last year there was about a 20 per cent uplift in traffic for people searching for deals in some regions, according to Adobe Analytics. It remains to be seen whether Black Friday following so soon after Amazon Prime Day will impact sales – with people snapping up deals early or both adding to the draw of buying for Christmas.
This year it’s expected that Brits will spend an estimated £7billion over the Black Friday weekend, in the US this is even higher at around $58billion.
We’re waiting to see what the best buys will be as we get closer to Black Friday – but last year toys were the hot ticket (with Argos Crazy Codes doing well) and the Nintendo Switch being the popular console. With a new PS5 and Xbox Series X on the way expect these to sell well, even without discounts.
The deals on offer will as always be dominated by consumer electronics like phones, TVs, laptops, smart speakers and gadgets, but with so many offers on the table, it can be hard to know what’s the best deal and what exactly to look for.
We also found in 2019 that retailers didn’t drop everything at once, with Argos, Currys and Amazon drip feeding deals in the lead up to Black Friday.
When is Black Friday 2020?
Black Friday falls on 27th November this year meaning it’s less than a month before Christmas day.
The event began as a US tradition, and therefore always falls on the Friday after Thanksgiving, which is always the last Thursday in November.
Last year TVs and gadgets had their prices cut Credit: Argos Black Friday deals
The two events used to be markedly different in that shoppers would rush to the high streets for Black Friday, whereas Cyber Monday was exclusively reserved for online deals.
Black Friday has always tended to lean more towards tech products while Cyber Monday was more about lifestyle and a wider array of products, though this is no longer the case.
However, as so much of Black Friday is now about online shopping, the two events are often simply branded as Black Friday weekend.
Expect deals in the week ahead too though – 20th November will be a test run for many retailers so keep that in your diary too. For example, Currys runs its own Why Wait Sale during this week for those who are looking to save some money without the usual panic-buying that comes with Black Friday sales. Currys has also kicked off its early sales so keep an eye out as there will be deals already available.
WHEN IS BLACK FRIDAY 2020? AND WHAT IS IT?
Black Friday, for the tiny amount of people that don’t know, is the Friday immediately after Thanksgiving when retailers begin the holiday shopping season. It was based around the aforementioned “doorbusters”, discounts so impressive that bargain-crazed customers will try to break the doors down before the shop opens – although that won’t be the case this year with social distancing.
The actual date shifts every year, by the day of the week stays the same: it’s always the Friday after Thanksgiving, and like last year it’s later in the month of November.
The official Black Friday date is November 27, 2020, meaning it’s close to Christmas again (under a month before Christmas Day), and that gives you less time to shop online.
That may not seem like a big deal today, but you’ll have to factor in waiting on the best deals, pouncing on the lowest price, and factoring shipping wait times.
As we’ve highlighted, Black Friday weekend isn’t just a four-day affair, and deals don’t necessarily follow the normal pattern of prime products to be unleashed – you can see new TV deals in the small hours of the morning or a brilliant wearable price slash just after the Thanksgiving turkey is prepped, so shoppers need to be more flexible than ever.
With the outbreak causing retailers to be less specific in their timing for unleashing deals, it could be harder than ever to spot when a new, impressive deal appears.
HE ORIGIN OF BLACK FRIDAY: A HISTORY LESSON
Let’s take a Black Friday history lesson: the first known mention of Black Friday related to this shopping experience was in November 1951, when the journal Factory Management and Maintenance used it to describe people calling in sick the day after Thanksgiving so they could have an extra day off work.
At the same time US police were using the phrases “Black Friday” and “Black Saturday” to describe the horrendous traffic that occurred at the beginning of the pre-Christmas shopping season.
In 1961 there was a movement from the local government to change the shopping season to “Big Friday” and “Big Saturday”, but it never caught on, and the notion that it was the time when retailers moved ‘back into the black’ was seen far later and clearly an attempt to bring positivity to the term.
WILL BLACK FRIDAY 2020 BE DIFFERENT?
Best Buy, Walmart, Amazon and Target have a habit of stretching the saving across multiple days preceding the classic four-day window, posting Black Friday ad leaks in October and early November.
Trust us when we say we’ll be monitoring the Black Friday ads hard this year, and giving you all the information as they drop.
The first signs of price drops come from these ad leaks, usually through major US newspaper print outs. Black Friday ad scans make their way online, giving you a heads-up on what to buy, how much to spend and where to shop.
This means Black Friday is more than just a one-day sales frenzy, or even an extended weekend tradition. It’s going to be a whole month of savings in 2020, if you know where to shop and when to hit that checkout button. If you’re savvy, it’s the best time of the year to shop, and you can save a lot of money.
WILL BLACK FRIDAY 2020 BE DIFFERENT IN ANY WAY?
US retailers are looking to minimize their footfall over Black Friday 2020, with Target already announcing that its stores will be closed over the busiest shopping weekend of the year. Walmart is yet to announce store opening times, and other stores are looking likely to reduce their in-store capacity or hours as well. That means this year’s Black Friday deals will be a largely online affair, so how will that impact the prices you’ll be paying in November.
There’s a number of forces at work here, that all point to cheaper Black Friday deals in 2020. Firstly, retailers are keen to make a splash this holiday period, to make up for lost revenue over the pandemic and during lockdown periods. While items like laptops, webcams, monitors, and video chatting devices saw a surge over the spring and summer, retailers lost out on valuable footfall amid lockdown and impulse purchases as a result of economic uncertainty.
That economic downturn is still very much in swing, and with shoppers unable to part with as much cash this year, retailers looking to line their margins with a seasonal sale push will need to do so at lower prices to entice consumers less willing to spend big in 2020.
Plus, as Black Friday deals move online, traditional brick and mortar retailers are going to be competing against digital giants like Amazon, eBay and even Newegg. That’s significant because these stores have built up vast infrastructures to deal with high site traffic, speedy shipping, and automatic price matching in some cases. And, with warehouses already set up to cheaply store goods, these retailers already have the edge on price as well.
As the likes of Best Buy try and compete with this level of online sophistication, then, we may see prices drop even further from all retailers as a result.
ARE BLACK FRIDAY DEALS REAL?
Generally speaking, yes – although there are two kinds of deals. The first has been pre-agreed between brands and retailers, so they’re not as off-the-cuff as you might expect.
The other is sudden price drops, whether that’s an algorithm working out the best way to attract users to buy (as brands like Amazon often will) or just the big names price-matching one another, or pushing the price down further as they look to be the big winner. (We saw something similar with iPads in the US).
As with any sales event you’ll see a mixture of bargains, discounted end-of-line stock and strange things found in the back of a warehouse somewhere. In 2016, consumer magazine ‘Which?’ accused retailers of some pretty dodgy behavior.
You might notice that some items are cheaper after Black Friday – even as soon as Cyber Monday. But those are part of the natural Christmas discounting period, and our advice is to always grab a deal if you like it, and be prepared to return if it drops lower.
WHERE CAN I FIND THE BEST BLACK FRIDAY DEALS?
As mentioned, you’ll find the best options if you bookmark this page right now – there will be deals from the beginning of November 2020, and we’ll be bringing you the best of them, those that we think are worth checking out, the second that we see them flash up.
HOW DO I GET THE BEST BLACK FRIDAY DEALS IN 2020?
Homework really helps. Some retailers up prices from August through to October so they can offer supposedly amazing discounts on Black Friday, so don’t be fooled by such moves.
They’re particularly prevalent in expensive consumer electronics such as TVs or laptops with product numbers rather than names, with products that were dropped down to a great bargain price suddenly being pushed back to their MSRP again.
It’s also a very good idea to be flexible: for example, if you fancy a Samsung UHD TV it’s best to think about the features you want rather than a specific model number: the BRV553ABD34-82C-9218-X may not be discounted on Black Friday 2020, but an almost identical set with the specification you want probably will be.
So do your research on what matters and we’ll do our best to give you the right comparison needed.
However, don’t be fooled into thinking that something that looks like a five star set is the same but cheaper – certain elements (often with regards to screen quality or image processing) won’t be as high quality to achieve that lower price point.
CAN I GET CASHBACK ON BLACK FRIDAY DEALS?
Sometimes, yes. Your debit card or credit card may offer cashback on purchases. It’s definitely worth looking into, not just for Black Friday 2020 but for any online shopping, when you’ll be spending the most online.
AM I PROTECTED WHEN I BUY ON BLACK FRIDAY?
In general, you should be just as protected as you are when shopping any other time of the year. You’ll want to check on return policies and warranty periods, and you should also make sure you’re shopping at known retailers you trust.
While many deals can seem too good to be true on Black Friday, landing on an unfamiliar website claiming to have a product for pennies on the dollar is a good sign you’re in the wrong place.
Remember that using your credit card also can offer a level of protection, so as long as you have the means to pay it back straight away, using this method can give you more peace of mind.
Many credit cards can help you contest payments if you never receive a product, and some even offer extended warranties on products beyond the one included from manufacturer or retailer.
Source: .techradar.com, radiotimes.com,
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